Top 5 iOS Consumer Finance Apps in Brazil Q4 2021

Throughout Q4 2021, the top consumer finance applications on iOS in Brazil exhibited varying trends in downloads, revenue, and active users. Here is an overview of the performance for the top 5 apps: Mobills - Budget Planner, Organizze Budget Planner, Guiabolso: Finanças pessoais, My Budget Manager, and Wallet - Daily Budget & Profit.

Mobills - Budget Planner saw a peak in weekly revenue at approximately $9.4K in early November, ending the quarter at around $7.5K. Weekly downloads fluctuated, peaking at 6.9K in early October and closing the year with 6.4K downloads. Active users increased from 44.4K at the beginning of the quarter to 46.1K by the end of December.

Organizze Budget Planner experienced a revenue increase, reaching around $2.7K in the last week of December. Downloads showed a similar trend, peaking at 3.3K in early October, and ending the quarter with 2.8K downloads. Active users saw an overall decline, from 17.5K to 14.5K over the quarter.

Guiabolso: Finanças pessoais reported a significant revenue spike to approximately $1.9K in early October but ended the quarter with around $192. Weekly downloads peaked at 1.8K in early November and concluded the quarter with 1.5K. Active users showed a slight decrease from 29.1K to 26.7K during the same period.

My Budget Manager had consistent revenue, peaking at around $386 in early October and closing the quarter at $330. Downloads varied, reaching a high of 326 in the last week of December.

Wallet - Daily Budget & Profit saw revenue fluctuations, peaking at approximately $356 in the last week of December. Downloads increased towards the end of the quarter, reaching 452 in the final week. Active users saw a steady rise, from 304 in late September to 597 by the end of December.

The data for this analysis comes from Sensor Tower, where more in-depth insights can be found.